The subject
Who or what should attract the eye? Indicate useful traits, outfit and understandable action.
THE LABOR OF GOOD IDEASA clear idea.
A clear idea.
An image that
has character.
Concrete examples, simple methods and 30 guides to go from “I have an idea” to real visual direction.
A GOOD BASE CHANGES EVERYTHINGDescribe a scene.
Describe a scene.
Give direction.
A helpful prompt establishes hierarchy. The subject and its action come first; the decor, framing and lighting then explain how to view the scene. The details finish the job, without contradicting the main idea.
The frame
Where does the scene take place? Specify the plan, the place of the subject and the relationship between the person and the setting.
The rendering
Photography, 3D animation, drawing or collage: choose a main direction and describe the light.
The limits
Add some useful exclusions and format. Avoid asking for contradictory effects simultaneously.
TO BE SPECIFIED
“A beautiful realistic woman in Paris, incredible, perfect, in high quality. »
CLEARER DIRECTION
“Editorial portrait of an adult woman in a linen jacket, in a Parisian square at dawn. American plan, soft side light, visible architecture, natural skin, without text. »
Precision is not a guarantee of results. A prompt is used to guide a model: test, compare and correct one point at a time.
FOUR DIRECTIONS, FOUR SCRIPTURESExamples
Examples
to find your tone.
These educational prompts are written to explain a method. The images illustrate an artistic direction; they are not presented as the exact results of these texts.
LIGHT · MATERIALS · COHERENCE
Photo realistic
Start with a photographable situation. Describe the subject, what it is doing, the light and the location of the setting. A precise material brings more than an accumulation of words like “perfect” or “ultra realistic”.
PROMPT EXAMPLE
Editorial photograph of an adult woman in a beige linen jacket, standing in a Parisian square in the early morning. American shot, subject slightly off-center, architecture in the background. Soft natural light coming from the left, visible linen texture, natural skin and consistent shadows. Cream and stone palette, moderate depth of field. Without text or logo.
Why this structure? The framing, material and direction of light describe a coherent scene.
Read the full guide ↗
VOLUMES · ACTION · UNIVERSE
Animation & 3D
Specify the visual language: 3D animated film, 2D illustration or modeling clay volume. Give the character a simple action and a scale rule for the setting so that the image says something.
PROMPT EXAMPLE
Scene from a 3D animated film: a miniature adult librarian, wearing round glasses and a blue coat, pushes a wooden ladder between giant books. The books are ten times its size. Rounded volumes, tactile materials, readable expressions, warm lighting from a desk lamp. Landscape composition, character in the foreground, a single main action. Without text or branding.
Why this structure? The style, the action and the scale relationship give a readable direction to the small world.
Read the full guide ↗
IDENTITY · EXPRESSION · FRAMING
Face & reference
Separate what must remain recognizable from what can change. A clear reference helps the model read the face, but does not guarantee identical identity. Use a photo that you are authorized to use.
PROMPT EXAMPLE
From the authorized reference photo, create a photographic portrait of the same adult person. Maintain his distinctive features and hairstyle as much as possible. Relaxed expression, gaze towards the lens, head and shoulders framing, plain pearl gray background. Diffuse lighting, natural skin texture, no beauty filter applied. Do not add glasses or text.
Why this structure? The reference serves as a benchmark, while the expression and the framework remain explicitly defined.
Read the full guide ↗
SILHOUETTE · CONTRAST · CHARACTER
Viral Trend Character
Choose a main exaggeration and personality. Too many competing anomalies blur the silhouette. Keep photographic materials and a clear attitude to make the absurd immediately visible.
PROMPT EXAMPLE
Why this structure? A strong anomaly, a recognizable costume and an action are enough to establish the character.
Read the full guide ↗FROM IDEA TO STRUCTURED BRIEFA clean JSON.
A clean JSON.
A readable intention.
JSON is a way of organizing your brief into fields. It does not automatically make an image better: its interest is in separating decisions, reusing a structure and identifying contradictions.
Keys and strings enclosed in double quotes, commas between elements, no trailing commas, no comments.
Compatible light, framing and action. Keep lists short and describe the details that matter.
This brief is an educational model. The fields in an API depend on the service; they are not universal.
brief-creatif.json
{
"subject": "An adult wearing a linen jacket",
"action": "Walking through a Mediterranean alley",
"style": "Realistic editorial photography",
"setting": "Pale facades, blue shutters and cobblestones",
"lighting": "Soft natural morning light",
"composition": {
"framing": "Three-quarter shot",
"placement": "Subject on the right third",
"format": "16:9"
},
"palette": [
"cream",
"blue",
"terracotta"
],
"avoid": [
"text",
"logo",
"excessive beauty filters"
]
}✓ Valid JSON · ready to adapt to your tool
How to improve this brief?
Start with a single intention, then change one field at a time. If the subject gets lost, simplify the setting or bring the framing closer. If the style lacks consistency, remove contradictory adjectives. For a series, keep the style, light and palette fields, then vary the pose or action.
When a tool expects a text description, rephrase the fields into sentences. When it accepts a structure, use only the keys documented by this tool. A “avoid” field in a brief does not mean that the template has a negative prompt setting.
THE PROMPTYA LIBRARY30 guides.
30 guides.
So many starting points.
Choose a question or a universe. Each article details an approach, proposes a practical application and gives criteria for evaluating your creations.
Get started right9 guides
Personalized AI photo: from portrait to real series
Open guide ↗
Preparing for an AI photo shoot: the choices that make the difference
Open guide ↗
Realistic AI photo: how to evaluate a result before publishing
Open guide ↗
Which reference photo to choose for an AI portrait?
Open guide ↗
Create a consistent AI photo series without repeating the same image
Open guide ↗
Square, portrait or landscape: which format should you choose for your AI photos?
Open guide ↗
AI profile photo: keep a readable face in small format
Open guide ↗
AI black and white portrait: work on volumes rather than effects
Open guide ↗
Price of an AI photo shoot: compare the pack, the total and the uses
Open guide ↗Imaginary journeys8 guides
AI photo shoot in Paris: five atmospheres to compose your series
Open guide ↗
AI photo shoot in Mykonos: white streets and Cycladic light
Open guide ↗
AI photo shoot in Santorini: dealing with the domes and the sea
Open guide ↗
Mykonos or Santorini: which world to choose for your AI photos?
Open guide ↗
AI photo shoot in Dubai: choose between skyline and desert atmosphere
Open guide ↗
AI photo shoot in New York: an urban series that tells a story
Open guide ↗
AI photo shoot in Japan: choose an atmosphere rather than clichés
Open guide ↗
Which destination should you choose for an AI photo shoot?
Open guide ↗Styles and creation7 guides
AI fashion photography: building a clear editorial direction
Open guide ↗
AI glamor shoot: an elegant rendering with realistic women
Open guide ↗
AI sportswear photo: working on attitude and colors
Open guide ↗
AI car shoot: stage a portrait with a supercar
Open guide ↗
3D miniatures and AI photo: building a credible small world
Open guide ↗
AI pastry photo: gourmet materials and miniature scenes
Open guide ↗
AI cinematic photography: telling a scene in a single frame
Open guide ↗Characters2 guides
Music and covers4 guides
BEFORE KEEPING AN IMAGELook at the details.
Look at the details.
Keep the intention.
An attractive thumbnail image can reveal inconsistencies at large. Compare the result to your brief before publishing it.
- The subject — consistent face, hands, accessories and silhouette.
- The scene — shadows, reflections, contacts and plausible perspectives.
- The support — useful framing, text boxes and details readable in small.
- The series — a stable palette, light and benchmarks between images.
Useful questions.
Is a very long prompt necessary?
Not necessarily. A short, coherent text can guide the model more clearly than a list of competing instructions. Add a detail when it actually changes the desired result.
Is JSON more efficient than text?
JSON organizes information, but does not guarantee quality or fidelity. The accepted format depends on the tool. Keep a readable version of the brief and adapt it to the model used.
How to keep a recognizable face?
Use an authorized and readable reference with a compatible model. Describe the traits to keep, then compare the results. Resemblance may vary and should be verified.
Are the examples on this page the pack prompts?
No. They are public educational examples. The internal scenarios and texts used for the packs are not included in the offer; commands deliver images.